This study analyzed whether there are differences in the evaluation of the attributes of dance performance audiences, satisfaction, and intention to revisit according to the lifestyle type. The main research results of the empirical analysis are as follows. First, it was found that the importance of the performance attribute differs according to the lifestyle of the dance performance audience. It was found that social relational and conservative culture types value performance hall facilities and accessibility, and open-minded groups regard performance hall facilities and performance groups' brands as important. Second, open-minded audiences were found to have the highest satisfaction and willingness to see the performance, and social relation-type audiences were the lowest. Third, it was found that the stage facilities of the concert hall and the brand factor of the performing organization had a positive effect on the satisfaction of dance performances. These results suggest that advertising and promotion strategies for performances should be different according to the lifestyle of the dance performance audience.