The Journal of Society for Dance Documentation & History

pISSN: 2383-5214 /eISSN: 2733-4279

HOME E-SUBMISSION SITEMAP CONTACT US

Journal Detail

Journal Detail

Export Citation Download PDF PMC Previewer
The Analysis of Status of Using SNS among Domestic Dance Compaies : Focusing On Facebook 국내무용단체의 SNS활용 실태분석 : 페이스북을 중심으로 ×
  • EndNote
  • RefWorks
  • Scholar's Aid
  • BibTeX

Export Citation Cancel

ISSN : 2383-5214(Print)
ISSN : 2733-4279(Online)
Asian Dance Journal Vol.38 pp.33-56
DOI : 10.26861/sddh.2015.38.33

국내무용단체의 SNS활용 실태분석 : 페이스북을 중심으로

The Analysis of Status of Using SNS among Domestic Dance Compaies : Focusing On Facebook

권혜인

Kwon, Haein

Abstract

As a result of the spread of smart phone, the new communicational tool, SNS is used for diversity part of economy and culture. Among domestic dance compaies, SNS is used for marketing, communication tool for audience. This study aimed to research the domestic dance company’s SNS focusing on Facebook. For this Durpose, the research tools, acting respond indicators (‘Like’, ‘Share’, ‘reply’) were investigated and compared. As to know current state of the domestic dance company's SNS using, researcher could come up with apropriate SNS using tips for the future. In doing so, I selected 10 dance companies in a location of capital area and compared the kind of SNS and choosed 2 major dance companies that were good at SNS. Major research tool was SNS-Current Using State Investigation papers developed by the leading studies and the paper refered to domestic theses, books and academic journals, searching the internet. The suggestion of using the domestic dance company's SNS were as follows: First, the domestic dance company has to upload the latest news, involving beauty value that can give pleasure to Facebook users. And the quality of posting is important. Second, the domestic dance company's Facebook has to leads the Facebook users to reply or share their posting. Third, the domestic dance company's Facebook properly uses the funtion of uploading movies in Facebook.

LIST
Export citation